Justin Bonney’s Success Story
As a part of our exclusive Real Estate Agent Success Stories series, we spotlight inspiring stories of the most successful real estate agents in the industry!
In today’s issue, we’re going to highlight the fascinating story of a highly successful real estate agent in Calabasas CA — Mr. Justin Bonney.
Justin is a Broker Associate affiliated with Keller Williams Calabasas, a leading real estate brokerage firm in Calabasas, CA.
Justin’s impressive achievements:
- closes over 20 deals per year
- earns $200k – $500k of annual gross commission income
- closes $10MM – $20MM gross annual transaction volume as a single agent
- is proficient in residential real estate buying and selling and residential tenant and landlord representation
- has been in business for over 10 years
Read Justin’s story below to learn how he became a successful Realtor and got to where he is today.
We hope Justin’s story inspires you and serves as a stepping stone for your own real estate agent career.
What led you to become a real estate agent?
I was a loan officer first. I had two clients that I referred to local realtors that asked me if I could help them through the process as they felt more comfortable with me. That sparked the light bulb.
What challenges did you face at the beginning of your real estate career?
Getting people to feel comfortable working with me due to my age and experience.
What helped you to overcome those challenges?
Lots of time and experience.
What was the most stressful challenge you had to overcome during your career?
Surviving the downturn in the late 2000s into the early decade of 2010 to 2020.
Figuring out where my skills were best suited which I discovered after a lot of trial and error.
After losing a lot of money in investment property, I learned what to look out for and helped a lot of buyers navigate through purchasing their first home.
What has been the most rewarding part of your career?
Helping people and building friendships along the way.
What lead generation strategy have you found to be the most effective for your business?
Focusing on my profile and credibility online definitely helped make earning business much less difficult.
What essential software tools do you use in your business that you can’t live without?
BombBomb and Google Contacts.
Can you recommend one or more must-read books that have greatly impacted your business?
The Millionaire Real Estate Agent, Rich Dad Poor Dad, and The Compound Effect.

Find more suggestions of the best real estate books reviewed by Real Estate Bees.
What is your advice to newbies who are just starting out in their real estate career?
Keep at it. Don’t give up. Focus on getting really good at one thing first, and avoid all the shiny objects.
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