I conduct a thorough market analysis to assess the current market conditions, evaluate comparable properties in the area, and consider any unique features or challenges of the property in question. This helps me arrive at a fair and competitive listing price. I am completely transparent in this process, showing you exactly what I use to arrive at a price and why. Further, I am honest with my clients about what their property is worth. Many Realtors will tell the client whatever they want to hear just to get the listing. That is not my style.

I utilize a variety of marketing channels, including online listings, social media, direct mail campaigns, and professional photography and videography. I use AI to "stage" a home for pictures - for example, if a room is cluttered or in need of repair, I can use Artificial Intelligence tools to virtually clean out the room and then add gorgeous furniture to show the home's potential. I network with other agents and brokers to spread the word about my listings and generate interest from potential buyers. I also work with a network of reputable investors to get the very best offers on distressed properties.