100+ Top SEO Keywords for Real Estate Investors (Complete List)

In this informative article, I’ll share with you a complete list of the best keywords for real estate investors that my team and I have discovered through first-hand experience of building and ranking websites in search engines for thousands of profitable keywords.

If you’re just starting out to work on your website’s presence in search engines, this list of top SEO keywords for real estate investors will save you hundreds of hours and painful trial and errors.

So, take advantage of it to take your investment business to the next level with intelligent keyword targeting.

Keyword selection can either make or break your ROI generated by the search engine optimization marketing channel.

This is why it’s not enough to simply target various general real estate keywords. There are tens of thousands of real estate-related keywords that have nothing to do with investing businesses.

If mistakenly picked and used for your real estate investing company, you’re subject to wasting a lot of valuable resources in terms of time and money.

The trick is to identify only those keywords that target specifically your type of ideal customer profile (ICP), which for most investors would be motivated sellers of any kind.

That said, some investors will also be interested in buyer-focused keywords in addition to the seller-focused ones.

For instance, real estate wholesalers and flippers will be interested in targeting both groups of keywords because their real estate investment exit strategies revolve around both — property acquisition and disposition.

In other words, if they target only the seller-related keywords, they will only solve one part of the equation — deal acquisition. However, to complete the deal they also need to find a buyer — deal disposition.

If they don’t have an end buyer to resell the property to (in case of house flipping) or assign the contract to (in case of real estate wholesaling), they are not getting paid! Period.

Similarly with landlords, their exit strategy also targets both groups of keywords. The only difference is that their disposition-related keywords target tenants rather than buyers.

Of course, there are other types of real estate investors besides those I’ve described so far. I tried to include real estate keywords for SEO purposes of all of them.

If I missed a particular investor type, feel free to reach out and let me know. I’ll be happy to include the keywords for real estate investor types that I missed.

 

#1 Seller-Focused Keywords for Real Estate Investors

As explained in my in-depth real estate investor SEO guide, there are four primary types of content you want to create on your website in order to attract motivated seller leads from search engines.

I’m not going to explain these content types here. To understand what they are and how to utilize them, head out to my comprehensive guide and read the “Content Creation” section.

Nonetheless, each of these content types target different groups of keywords that you need to be aware of.

Below I’ve listed all the seller-focused real estate investor keywords broken down by each of those four primary content types.

Note: Replace the placeholder ‘LOCATION’ with your target location(s). For this group of keywords, I recommend using the following location modifiers: State, County, and City.

You can also use location modifiers such as Neighborhood and Zip Code. But I found them to have a very low search volume; hence, they usually bring very little traffic.

 

Service Location Content Pages

• house buyers LOCATION
• LOCATION house buyers
• house buyers in LOCATION
• cash house buyers LOCATION
• fast house buyers LOCATION
• home buyers LOCATION
• LOCATION home buyers
• home buyers in LOCATION
• cash home buyers LOCATION
• investor home buyers LOCATION
• fast house buyers LOCATION
• sell house as is LOCATION
• sell my house as is LOCATION
• need to sell my house asap LOCATION
• sell your house to local home buyer LOCATION
• sell my house fast LOCATION
• sell my house fast for cash LOCATION
• sell my house fast LOCATION
• sell my house fast LOCATION
• sell your house fast LOCATION
• sell your home fast LOCATION
• sell your home quick LOCATION
• sell my home for cash LOCATION
• we buy houses LOCATION
• we buy houses LOCATION
• we buy houses fast LOCATION
• we buy houses fast LOCATION
• we buy houses as is LOCATION
• we buy houses for cash LOCATION
• we buy homes for cash LOCATION
• we buy houses for cash near me
• companies that buy houses LOCATION
• companies that buy houses for cash LOCATION
• companies that buy houses for cash near me
• companies that buy homes LOCATION
• companies that buy houses in any condition LOCATION
• cash offer on my house LOCATION
• cash offer for my house LOCATION
• get a cash offer for my house LOCATION

 

Service Situation Content Pages

• sell inherited house in LOCATION
• sell an inherited house LOCATION
• sell your inherited house fast in LOCATION
• sell my inherited house fast in LOCATION
• sell parents house after death LOCATION
• sell a probate house LOCATION
• sell house in probate LOCATION
• sell a house in probate LOCATION
• sell probate house LOCATION
• sell your water damaged home fast in LOCATION
• sell your house after fire LOCATION
• sell fire damaged house LOCATION
• sell house during divorce fast in LOCATION
• sell house divorce LOCATION
• sell house before divorce LOCATION
• sell house after divorce LOCATION
• sell house before or after divorce LOCATION
• sell house during divorce LOCATION
• sell your house fast relocation LOCATION
• relocating and need to sell house fast LOCATION
• sell house to pay off debts LOCATION
• sell house to pay off debt LOCATION
• sell house to pay off student loans LOCATION
• sell a house with foundation issues LOCATION
• sell a house that needs work LOCATION
• sell your house in 7 days LOCATION

 

Service Property Type Content Pages

• sell my condo fast LOCATION
• sell my townhouse fast LOCATION
• sell my duplex fast LOCATION
• sell my land fast LOCATION
• sell land without realtor LOCATION
• sell apartment building fast LOCATION
• sell commercial property fast LOCATION
• sell my multifamily property fast LOCATION
• sell my apartment building fast LOCATION
• sell my apartment complex fast LOCATION

 

General Informational Content Pages

• how to sell a house without a realtor
• how much does it cost to sell a house
• how long does it take to sell a house
• how much do realtors charge to sell a house
• how does we buy ugly houses work
• fastest way to sell a house
• what is the fastest way to sell a house for cash
• best ways to sell a house
• how to sell a hoarder house
• how long do you have to sell a house after someone dies
• if i inherit a house and sell it is it taxable
• how to sell an inherited house
• can you sell a house before probate is completed
• should i sell my house to pay off debt
• is it hard to sell a house with solar panels
• what happens if you sell your house before 2 years
• should i sell or rent my house
• what documents do i need to sell my house
• things to do to sell your house fast
• can i sell my house if i’m behind on payments
• can you sell house in foreclosure
• what happens if i sell my house during chapter 13

 

#2 Buyer-Focused Keywords for Real Estate Investors

As mentioned earlier, most types of real estate investors will also want to target buyer-focused keywords in addition to the seller-focused ones.

Being able to attract active buyers on your own is a huge advantage as it helps maximizing your profit.

If you don’t have buyers, you’ll have to use somebody else’s network of buyers, which will end up being very expensive.

Whether you decide to JV with another wholesaler to help you market your wholesale deal to their buyers list or bring on a listing agent to list your flip on the market to attract retail buyers, you’ll incur a considerable expense that will eat up into your total profit.

Of course, there are many different ways to find cash buyers for real estate. However, getting buyers through search engines is one of the cheapest and most efficient ways in the long run.

Therefore, if you want to maximize your bottom line by fully utilizing an SEO marketing channel, you should take note of the following buyer-focused real estate investing keywords.

Note: Replace the placeholder ‘LOCATION’ with your target location(s). For this group of keywords, I recommend using the following location modifiers: State, County, City, Neighborhood, and Zip Code.

 

Buyer Keywords for Real Estate Wholesalers

• wholesale properties LOCATION
• wholesale properties LOCATION
• wholesale properties for sale LOCATION
• wholesale properties for sale LOCATION
• wholesale properties for sale in LOCATION
• wholesale properties for sale in LOCATION
• LOCATION wholesale properties
• LOCATION wholesale properties for sale
• wholesale real estate LOCATION
• wholesale real estate LOCATION
• wholesale real estate for sale LOCATION
• wholesale real estate for sale LOCATION
• wholesale real estate for sale in LOCATION
• wholesale real estate for sale in LOCATION
• LOCATION wholesale real estate
• LOCATION wholesale real estate for sale
• wholesale deals LOCATION
• wholesale deals LOCATION
• wholesale deals for sale LOCATION
• wholesale deals for sale LOCATION
• wholesale deals for sale in LOCATION
• wholesale deals for sale in LOCATION
• LOCATION wholesale deals

 

Buyer Keywords for House Flippers

• houses for sale LOCATION
• condos for sale LOCATION
• townhomes for sale LOCATION
• mobile homes for sale LOCATION
• lofts for sale LOCATION
• duplexes for sale LOCATION
• triplexes for sale LOCATION
• fourplexes for sale LOCATION
• commercial property for sale LOCATION
• farm style houses for sale LOCATION
• victorian style houses for sale LOCATION
• ranch style houses for sale LOCATION
• contemporary style houses for sale LOCATION
• modern style houses for sale LOCATION
• colonial style houses for sale LOCATION
• plantation style houses for sale LOCATION
• one story houses for sale LOCATION
• two story houses for sale LOCATION
• houses with pool for sale LOCATION
• two bedroom houses for sale LOCATION
• three bedroom houses for sale LOCATION
• four bedroom houses for sale LOCATION
• houses with two car garage for sale LOCATION
• houses with three car garage for sale LOCATION
• waterfront houses for sale LOCATION

Generally speaking, buyer keywords for flippers are identical to buyer keywords for realtors because they essentially target the same type of buyers — owner-occupied buyers.

If you’re interested in getting the full list of owner-occupied buyer keywords, check out my article with all the best keywords for real estate agents.

 

#3 Tenant-Focused Keywords for Real Estate Investors

Finally, landlord investors will be interested in keywords targeting tenants to help with filling vacancies.

Similarly with wholesalers and flippers, landlords also can utilize search engine optimization to help avoid paying third parties for disposition assistance.

So, if your investing model is short- and/or long-term rentals and you’d like to source qualified tenants on your own instead of relying on external sources, you should add the following tenant-focused real estate keywords for your SEO strategy.

Note: Replace the placeholder ‘LOCATION’ with your target location(s). For this group of keywords, I recommend using the following location modifiers: State, County, City, Neighborhood, and/or Zip Code.

 

Tenant Keywords by Number of Bedrooms

• 1 bedroom homes for rent LOCATION
• 2 bedroom homes for rent LOCATION
• 3 bedroom homes for rent LOCATION
• 4 bedroom homes for rent LOCATION
• 5 bedroom homes for rent LOCATION
• 6 bedroom homes for rent LOCATION
• 7 bedroom homes for rent LOCATION

 

Tenant Keywords by Price

• homes for rent under $1500 LOCATION
• homes for rent under $1400 LOCATION
• homes for rent under $1300 LOCATION
• homes for rent under $1200 LOCATION
• homes for rent under $1100 LOCATION
• homes for rent under $1000 LOCATION
• homes for rent under $900 LOCATION
• homes for rent under $800 LOCATION
• homes for rent under $700 LOCATION
• homes for rent under $600 LOCATION
• homes for rent under $500 LOCATION

 

Tenant Keywords by Lifestyle

• luxury homes for rent LOCATION
• waterfront homes for rent LOCATION
• oceanfront homes for rent LOCATION
• lake homes for rent LOCATION
• golf course homes for rent LOCATION
• rural homes for rent LOCATION
• senior homes for rent LOCATION
• pet friendly homes for rent LOCATION
• military homes for rent LOCATION
• cheap homes for rent LOCATION

 

Tenant Keywords by Amenity

• homes for rent with pool LOCATION
• homes for rent with garage LOCATION
• homes for rent with mother in law suite LOCATION
• furnished homes for rent LOCATION
• tiny homes for rent LOCATION

 

Tenant Keywords by Style

• ranch homes for rent LOCATION
• farm homes for rent LOCATION
• patio homes for rent LOCATION

 

Tenant Keywords by Special Circumstance

• rent to own homes LOCATION
• section 8 homes for rent LOCATION
• no credit check homes for rent LOCATION
• move in ready homes for rent LOCATION
• homes for rent by owner LOCATION

 

Tenant Keywords by Property Type

• apartments for rent LOCATION
• townhomes for rent LOCATION
• condos for rent LOCATION
• lofts for rent LOCATION
• duplex for rent LOCATION
• triplex for rent LOCATION
• single family houses for rent LOCATION
• vacation homes for rent LOCATION
• modular homes for rent LOCATION
• mobile homes for rent LOCATION
• studios for rent LOCATION

 

Tenant Keywords by Landlord Type

• private landlord rentals LOCATION
• private landlord houses for rent near me LOCATION
• private landlord listings LOCATION
• private landlord rentals near me LOCATION
• houses for rent by private landlord LOCATION
• apartments for rent private landlord LOCATION
• private landlord apartment for rent LOCATION
• houses for rent private landlord LOCATION
• private landlord that take section 8 LOCATION
• house for rent by private landlord near me
• house for rent private landlord LOCATION
• private landlord house for rent near me
• 2 bedroom house to rent private landlord LOCATION
• 3 bedroom houses for rent private landlord LOCATION
• 4 bedroom houses for rent private landlord LOCATION
• independent landlord rentals LOCATION
• independent landlord apartments for rent LOCATION
• property management rentals LOCATION
• property management rentals near me
• LOCATION property management rentals

 

Final Thoughts

As you can see, there are thousands of keywords you can take advantage of when optimizing your investor website.

Going after the right real estate keywords in your SEO strategy can do wonders for your business.

I hope my list of best keywords for real estate investors will not only save you hundreds of hours of research but also maximize your average profit per deal.

So, put this keyword list to use to grow your investment company. Who knows, maybe one day we’ll see your own success story among many other inspiring real estate investing success stories featured in our publication.

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About the Author:

Oleg Donets is a serial entrepreneur, technology and digital marketing strategist with a solid track record. Since 2013, he has been successfully helping numerous startups and established companies from a wide range of industries to launch, grow and scale their businesses by utilizing his innovative technology solutions and progressive marketing strategies. Oleg is a founder of Real Estate Bees, a cutting-edge technology & marketing platform for the real estate industry. Oleg is also a proud business mentor at SCORE, the nation’s largest nonprofit organization and a resource partner of the U.S. Small Business Administration.